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Shopping

Merchants Square

Located adjacent to Colonial Williamsburg’s Historic Area, Merchants Square is an 18th-century style retail village with more than 40 shops and restaurants. The shops at Merchants Square offer everything from traditional and designer clothing to handmade candies, antique quilts, folk art and a variety of exclusive Williamsburg reproductions. The restaurants on Merchants Square offer choices from a quick sandwich to the freshest seafood, steaks or contemporary American regional cooking.

Merchants Square

New Town

New Town is Williamsburg’s vibrant 365-acre community where people play, work and live. There are more than 170 shops and restaurants including Ann Taylor Loft, Barnes & Noble Bookstore, Charming Charlie and Chico’s.  Restaurant choices include Bonefish Grill, Buffalo Wild Wings, Center Street Grill, Corner Pocket, Paul’s Deli, Ichiban and Panera Bread.

New Town

Riverwalk Landing

This beautiful waterfront development in Yorktown features one-of-a-kind shops and a variety of dining options overlooking the majestic York River.

Riverwalk Landing

The Shops at High Street

Enjoy a movie at the eight-screen, dine-in movie theatre or have a relaxing dinner in restaurants ranging from casual to fine-dining.  Unique stores, galleries and boutiques complete the experience.

The Shops at High Street

Wallace’s Trading Post

Browse a wide array of gifts, home decor, candles, apparel and Virginia foods including handmade fudge.  Also home to Williamsburg Knifeworks and Peace Frogs stores.

Wallace’s Trading Post

Williamsburg Antique Mall

Since 1997, the Williamsburg Antique Mall has been a special niche in the antique market and a destination for those wishing to purchase antiques.  The discriminating shopper can find buys on just about anything from Hummel figurines to exquisite antique furniture.

Williamsburg Antique Mall

Williamsburg General Store

Enjoy more than 6,000 square feet of quality gifts, collectibles, souvenirs, jewelry, candles, apparel and more. The General Store also includes a full service Hagen-Dazs Ice Cream Shop.

Williamsburg General Store

Williamsburg Pottery

An unusual shopping experience, the Pottery features acres of pottery, baskets, china, glass, stemware, wines, cheeses, plants and many unique items, foreign and domestic. Each year bargain hunting customers come from all over the world to shop where they can find a wonderful and vast selection of items from over 20 countries.

Williamsburg Pottery

Williamsburg Premium Outlets

Williamsburg Premium Outlets is the largest shopping facility in the area with more than 135 brand-name outlet stores. Find all of your favorite labels in one location such as Burberry, Brighton, COACH Outlet, Calvin Klein, Michael Kors, Banana Republic , J. Crew, Ann Taylor Fa, Nike, and many more.

Williamsburg Premium Outlets

Yankee Candle Flagship Store

Nothing compares to Yankee Candle for creating a lasting impression. With 10,000 square feet of unique, interactive shopping and fun entertainment it’s more than you can imagine. Stroll through the Holiday Park and experience the Christmas spirit every day.

Yankee Candle Flagship Store

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